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Magento extensions worth considering.

 

 

1. Magento Easy Tabs

This free extension will add Ajax-based tabs to your product-details page. Tabs are a great way to present a lot of information in a “pull” format that doesn’t cause shoppers to be overwhelmed with data. It can even be used for videos or sound files, or product details in PDF format. Keep your product-details pages tidy, and keep

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The Continued Evolution of Magento SEO

Magento has seen some vital improvements when it comes to being an SEO-friendly e-commerce platform. Yoast has published an extensive guide that provides the most important tips, strategies and most effective practices for Magento SEO.

In this post, we’ll comment on Yoast’s points, plus present some additional ideas. Continue reading“The Continued Evolution of Magento SEO”

No Rest for Pinterest: Social Media’s Latest Rising Star

For e-commerce web site owners, your site’s header should feature the Pinterest signal including red and white “P” icon alongside your other social signals — Facebook, Twitter, LinkedIn. Your product images should be “pin it” ready so your brand can be shared within this growing community of 20 million users.

Social media, social network, social platform, social community… No matter how you label it,

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Enhanced Magento 1.7 Features

The latest improvement to the features of the Magento Community platform 1.7 benefits the customer, the merchant, and the developer in many critical ways. The update is predominantly focused on providing a more personalized shopping experience for your customers, allowing the merchant to segment customers based on their unique behavior, and allows developers to backup systems and handle updates more efficiently. Continue reading“Enhanced Magento 1.7 Features”

PCI Compliance Demystified

PCI compliance is a topic that some Web developers and ecommerce companies use to hard-sell potential clients. PCI compliance is often portrayed as a kind of complex, labyrinthal process that needs close Web-developer supervision. Well, that’s not usually true. In this post, we’ll try to simplify the process and its steps. First point: As long as your online business is doing less than one million transactions a year (not dollars, but actual transactions), you can easily achieve PCI compliance. Continue reading“PCI Compliance Demystified”

Marketing Diversity: eBay and Your E-commerce Business

eBay Marketplace Statistics

Within its first year of launch, eBay has grown from hosting 250K auctions in 1996 to hosting more than 24 million auctions in 1997. Fast-forwarding to 2011, eBay grew exponentially, boasting 200 million users and paying out nearly $34 billion to its sellers. Regardless of user numbers and payout figures, eBay is most effective for your business if there is a market for your product(s). Continue reading“Marketing Diversity: eBay and Your E-commerce Business”

Magento Shipping Made Easy with ShipStation

If you’re looking to change the way your business functions and operates, ShipStation is the premier web-based software designed to allow eCommerce retailers to effectively and efficiently process, fulfill and ship orders.

ShipStation is integrated with the top carriers throughout the world, including the U.S. Postal Service, FedEx, DHL and UPS. Continue reading“Magento Shipping Made Easy with ShipStation”

Improving your ecommerce conversion rate.


1. Make your customers feel safe.

SSL should occur during checkout and wherever users enter their sensitive information, such as credit card numbers. Make sure that users understand that their information is safe by including links to your privacy statement. Templates for a privacy statement can be found here: Continue reading“Improving your ecommerce conversion rate.”

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